**UPDATED SCHEDULE & LOCATION ** 2018 #ARSNationalHoopfest Taking “Dallas vs the Country” to a whole new level |@HoopfestUSA @ARSRescueRooter

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2018 ARS/Rescue Rooter National Hoopfest (Dallas) benefitting St. Jude Children’s Research Hospital

The ARS/Rescue Rooter National Hoopfest returns to Dallas loaded with powerhouse programs who will go up against some of the best high school teams in the D/FW area. This competitive multicity high school basketball tournament has yet to disappoint, living up to its much anticipated hype….BUT this year, we’re taking this thing to a whole new level!

UPDATED SCHEDULE RELEASED

DATE: Friday, December 14th
LOCATION: Waxahachie High School (3001 US Hwy 287 Bypass, Waxahachie, TX 75167)
SCHEDULE:
6:30pm – Desoto vs IMG Academy (FL)
8:00pm – Waxahachie vs Huntington Prep (WV)
DATE: Saturday, December 15th
LOCATION: Waxahachie High School (3001 UD Hwy 287 Bypass, Waxahachie, TX 75167)
SCHEDULE:
2:00pm – JJ Pearce vs Chicago Simeon (IL)
3:30pm – Lancaster vs Huntington Prep (WV)
5:00pm – South Garland vs Sunrise Christian (KS)
6:30pm – Denton Guyer vs DeMatha (MD)
8:00pm – Waxahachie vs IMG Academy (FL)

 

TOP RANKED PLAYERS PARTICIPATING 

ESPN #4 Chol Marial (IMG Academy)

ESPN #8 Josh Green (IMG Academy)

ESPN #7 Tyrese Maxey (South Garland- Kentucky)

ESPN #9 N’faly Dante (Sunrise Christian)

ESPN #10 Jaemyn Brakefield (Huntington Prep)

ESPN #11 Hunter Dickinson (DeMatha)

ESPN #18 Noah Farrakhan (IMG Academy)

ESPN #21 Andrew Bascot (IMG Academy)

ESPN #35 Earl Timberlake (DeMatha)

ESPN #51 De’vion Harmon (Denton-Guyer – Oklahoma)

ESPN #54 Malik Hall (Sunrise Christian)

ESPN #57 Justin Moore (DeMatha – Villanova)

ESPN #66 Jalen Wilson (Denton-Guyer- Michigan)

 

 

GET YOUR TICKETS NOWARS National Hoopfest Tickets

For More Info: www.nationalhoopfest.com

Follow us on twitter @HoopfestUSA

 

 

 

 

Nina Zavala

NinaZavalaGroup@gmail.com

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Layups2Standup & NBA MVP Russell Westbrook bring an evening of infamous comedy to OKC with the 3rd Annual “Why Not?? Comedy Show”

FOR IMMEDIATE RELEASE
PRESS RELEASE

Press Contact:
Nina Zavala
469.601.6341
NinaZavalaGroup@gmail.com

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Layups2Standup Announces 3rd Annual “Why Not?? Comedy Show”

Acclaimed comedian Demetrius “Juice” Deason and OKC Thunder’s very own Russell Westbrook will host an infamous evening of comedy with the 3rd Annual “Why Not?? Comedy Show”

Friday, August 17, 2018 (Oklahoma City, OK) – Layups2Standup, an innovative brand that channels the love of basketball and comedy to create community events, has announced the return of the “Why Not?? Comedy Show” hosted by renowned comedian Demetrius “Juice” Deason and NBA MVP Russell Westbrook. The event will take place Friday, October 26th at the iconic Tower Theater in Oklahoma City.

The inaugural “Why Not?? Comedy Show” was created to become a staple event in Oklahoma, kicking off the Thunder’s NBA season. In only its third year, the “Why Not?? Comedy Show” has emerged as one of the most anticipated events of the year. In addition to comedy and cocktails, proceeds of the comedy show will benefit Regional Food Bank Oklahoma – Food For Kids Backpack Program. Through the Backpack Program, the Regional Food Bank delivers pre-assembled food sacks and backpacks to participating schools at no cost to the school or the child. The food bags contain approximately 10 different purchased foods designed to provide nutrition and calories for chronically hungry children over the weekend.

“We are excited to be back, kicking off another Thunder season with the City of Oklahoma at the 3rd Annual “Why Not?? Comedy Show”- but I must say the nonprofit that we went with this year has really hit home,” said Comedian and Founder of Layups2standup Demetrius Deason. “It brings great joy to know our initiative in partnership with the Regional Food Bank Oklahoma plans to feed 180 kids through the Backpack Program, over a year time span…And that is what Layups2Standup, myself, and Russell are about!”

This years’ event is slated to be bigger and better, cultivating an evening of laughter and premiere entertainment with a diverse lineup of established and emerging comedic talent. With a star-studded red carpet lined with celebrities, professional athletes, corporate partners, and the “who’s who” of Oklahoma, “WHY NOT?” attend.

Tickets go on sale Friday, August 17th, 2018 at 10:00am (cst) and can be purchased here: Why Not?? Comedy Show Tickets

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About Regional Food Bank Oklahoma – Food for Kids Programs
One in four children in Oklahoma has inconsistent access to healthy food. The Regional Food Bank is working hard to end childhood hunger in Oklahoma by providing chronically hungry children with the meals they need today to help them thrive. More than 37 percent of the Regional Food Bank’s emergency food recipients are children. Last year, the Regional Food Bank saw a dramatic increase in the need for food assistance. For the first time ever, nearly 44,000 chronically hungry children were served through the Food for Kids Programs, a 17 percent increase.
Because there is a critical connection between childhood nutrition and cognitive and physical development, even nutritional deficiencies of a relatively short-term nature can negatively impact a child’s health, behavior and the ability to concentrate and perform complex tasks. Going without food can cause behavioral and psychological effects such as depression, aggression, anxiety and poor social skills in children. Food is the most essential school supply. Hungry children cannot learn.

The Regional Food Bank serves children directly through four programs in its Food for Kids Programs: Backpack Program, Kids Cafe, Summer Feeding and School Pantries. For more information: Regional Food Bank OKC Food For Kids

 

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Nina Zavala Group

Follow us on social media: @NinaZavalaGroup

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adidas Gauntlet (Dallas) | Schedule, Locations, and *Note* for College Coaches attending.

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Adidas Gauntlet Series serves as a platform for the next generation of basketball superstars to showcase their skills throughout the summer live periods. Below is the schedule and details for Adidas Gauntlet Dallas (D/FW). Click links below for full schedule.

**NOTE TO COLLEGE COACHES** Come to “GAME ON SPORTS FACILITY” first to purchase packets and wrist bands. You will not be able to get into the other locations without the appropriate wrist band for “college coaches”.

 

GOLD AND SILVER SCHEDULE

Boys GOLD SCHEDULE

Boys SILVER SCHEDULE

 

Locations:

Game On Sports (GOS) – MAIN GYM
2600 Alemeda Street
Fort Worth TX, 76108

All Saints Episcopal School (ASES)
9700 Saints Circle
Fort Worth TX, 76108

Lake Country Christian School (LCCS)
7050 Lake Country Dr
Fort Worth TX, 76170

North Crowley 9th Grade Campus (NC9C)
(NC9C)
4630 McPherson Blvd
Fort Worth TX, 76133

North Crowley High School (NCHS)
9100 S. Hulen St.
Fort Worth, TX 76123

O.D. Wyatt H.S. (ODHS)
2400 E. Seminary Dr.
Fort Worth TX, 76119

Southwest High School (SWHS)
4100 Altamesa Blvd.
Fort Worth, TX 76133

Summer Creek Middle School (SCMS)
10236 Summer Creek
Crowley TX, 76046

 

For more info. log onto: www.adidasGauntlet.com

 

 

Nina Zavala

NinaZavalaGroup@gmail.com

469.601.6341

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The Basics: Marketing your Business/Organization

What is Marketing?
There are variations when defining what Marketing because it is so BROAD, but in this blog, we’re defining Marketing as creating, communicating, capturing and sustaining value for your organization or company. It’s a need that every business must have to foster growth and better yet, value.

Marketing

Why does my company/organization need Marketing?
1. Capture the attention of your target market
2. Facilitate your target market’s purchasing decision
3. And bottom line, it is the cornerstone of every successful business

The first step in Marketing your business is developing a Marketing Plan. Consider this your guide to understanding your businesses’ goals, objectives, target audience, etc. This plan will allow you to create strategic ways that resonate with your target audience and set you apart from the others.   Marketing Plan

In developing a Marketing Plan consider these components:
A. Situation Analysis– This is your company/organization’s current situation. What is your company about? where do you stand financially? what are your goals? Who are your competitors?
B. Target Market- Who are you trying to reach? What do they value? What are their needs?
C. Action Plan-How are you going to reach your target audience? What marketing strategies are you going to implement to help you reach them, grab their attention, influence their decision in using your product or services?
D. Evaluation Plan– Once you have created and implemented your strategy, monitor its effectiveness and make any adjustments required to maintain its success.

Example: (Short version of course)
• My goal is lose 10lbs in 30 days.

• My strategy to lose the 10lbs is to work out 5x a week and
Cut out all carbs.
• My evaluation plan is to create a journal of my daily intake and workouts. Every Sunday throughout the month, I’ll weigh myself, write it down in my journal and track the progression of my weight loss

marketing strategyMarketing Strategy: Your strategy is how you’re going to accomplish the goals in your plan. Your strategy promotes and communicates the benefits of your business. What differentiates your company from your competitors. Basic examples below.

A. Social Media Marketing– Free platforms that millions of people utilize each day. Develop a social media plan that targets your audience.
B. Advertisement – Paid Ad placement
C. Creative Content – Story telling through graphics and video’s, infomercials,
D. Public Relations (PR)- News stories, blog write-ups, interviews in publications, on radio & television about your company/organization.
E. Effective Blogging- This strategy has so much impact if used to its fullest capacity.
F. Leverage Influencers– Influencers are people who have a voice in the market you’re trying to reach. Use their platforms to communicate your message. Some companies create what we call “Brand Ambassador Programs”.
G. Partnering with a charity or non-profit. This is considered cause-related marketing. It allows your company/organization to become visible to the public in a positive light.
H. Cross Marketing/ Cross Promoting- Partnering with companies that share the same vision but are in two different lanes.

 

I can go on and on about strategic marketing. It’s about being creative, innovative, and strategic. Put yourself in your consumers shoes, how would you like to be pitched? What are some things you would appreciate and like, if you were on the other side? Remember this, Branding is the foundation, and Marketing is the core!

My next couple of blogs will directly highlight in detail some of these marketing strategies from point A-Z, starting with Social Media Marketing- one of the most powerful marketing tools known in this era of technology.

 

 

 

 

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Nina Zavala Group

NinaZavalaGroup@gmail.com

469-601-6341

 

FOR IMMEDIATE RELEASE

PRESS RELEASE

Press Contact
Nina Zavala
469.601.6341
NinaZavalaGroup@gmail.com

Highly Anticipated Performances Announced for the 2nd Annual “Why Not?? Comedy Show”

Layups2Standup has released the full comedian lineup and Emmy Award Winning hip-hop artist set to perform at the “Why Not?? Comedy Show” hosted by NBA MVP Russell Westbrook and Comedian Demetrius “Juice’ Deason

 

Wednesday, September 20th, 2017 (Oklahoma City, OK)- The city of Oklahoma is gearing up for the highly anticipated “Why Not??” Comedy Show hosted by NBA MVP Russell Westbrook and comedian Demetrius “Juice” Deason. The two have teamed up to host an evening of laughter and premiere entertainment with your favorite stars of stage.
This years’ event is guaranteed to capture the spotlight with a star -studded red carpet lined with celebrities, VIP’s and the social set of OKC. The talented comedians slated to perform include Ray Grady of Kevin Hart’s “Next Level”, Tacarra Williams; mother, motivational speaker, and hilarious standup comedian who recently performed for Selena Gomez and The Weekend- while on a date, Ron Taylor, who can regularly be seen on BET, and renown comedian and show host, Demetrius “Juice” Deason.

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In addition to this impressive lineup, Emmy Award winning hip-hop artist, Jabee Williams will open up the “Why Not??” Comedy Show with a live performance. Jabee, a native to Oklahoma is known as one of the top influences in music and entertainment. His music has gained regional and national attention, and continues to speak positive volumes to his fans.
“Our mission with this event is cultivate an ambiance of laughter, camaraderie, and entertainment for the city. We are offering an all-encompassing experience for everyone including an organization we can give back to” says, Demetrius Deason – CEO of Layups2Standup

Oklahoma’s hottest Deejay, Kendrick Warren aka “YOameriKANdream” will be in the mix keeping the audience moving and entertained throughout the evening.

The “Why Not?? Comedy Show” will be an annual event for the city of Oklahoma, kicking off the Thunder’s NBA season. Each year a charity will be chosen as the beneficiary of event proceeds. This years’ beneficiary, YWCA Oklahoma is an organization that aims to helping and empowering women. Their services range from offering safe places for women who have suffered rape or domestic violence, job training, health and fitness, childcare, and counseling. For more information on YWCA Oklahoma, please visit http://www.ywcaokc.org.

Tickets are now on sale and can be purchased at Ticket Fly or directly through Tower Theatre. For more information log onto http://www.layups2standup.com .

 

For media credentials, please email Nina Zavala at NinaZavalaGroup@gmail.com

 

ABOUT THE COMEDIANS
RAY GRADY is gaining buzz as one of the hottest rising comedic stars to watch. After starting his stand-up career in 2002, he made his first television appearance in 2006 on TV One’s Who’s Got Jokes. Since that appearance he showcased his Alpha Male brand of comedy BET Comic View, and Martin Lawrence Presents: 1st Amendment on Starz. Most recently, his half hour comedy special, Kevin Hart Presents: The Next Level, aired on Comedy Central. He’s also appeared on Adult Swim’s Black Jesus and landed his first Lead Role in Then There Was Joe, directed by USC Grad, Justin Warren, which is scheduled to debut in 2018.

 

TACARRA WILLIAMSs a comedian, mother, plus-size model, and Life Skills Coach for inmates in Men’s Central Jail who realized long ago that life is too short to be limited by the pessimism of others. She lives by the mantra, “You don’t have to choose, do it all…just be prepared to work hard”. She’s opened for the likes of Tony Rock, Deray Davis, and Bill Bellamy and has graced every major comedy stage in New York and Hollywood. In 2017 she was selected to be the only female ever to host the 1st Impressions Showcase at Chocolate Sundaes at the World Famous Laugh Factory. Look out for her on TruTV’s upcoming show, Laff Mobb.

RON TAYLOR- Standup comedian Ron Taylor is originally from Detroit MI, now living in Los Angeles. Getting his start in the mid-west Ron has done tons of shows eventually landing him on T.V. shows such as B.E.T’s “Live At The Apollo” and multiple appearances on Fox T.V.’s “Laughs”. Ron is now a regular host at the Hollywood Comedy Store for Crack Em Up Comedy!

DEMETRIUS “JUCIE’ DEASON – founder and CEO of Layups2standup was born and raised in the inner city of Los Angeles, California. Growing up Demetrius spent a lot of his time on the basketball court and was known amongst his teammates as “the kid who could make everyone laugh”. He developed an interest in comedy after his basketball career was cut short due to an injury. With some motivation from peers, Demetrius decided to take his comedic talent to the nect level and did his first stand-up show in 2013. After the success and positive feedback, he received, Demetrius knew that comedy was something he wanted to take serious.
Heavily influenced by some of the most respected comedians in the industry, including Richard Pryor; Eddie Murphy and Martin Lawrence, Demetrius’s comedy is centered around situations and people he encounters in real life. ”The audience enjoys my shows because I talk about things I’ve really been through and they can relate to that.” With his honest and unique style, Demetrius has gained popularity in the Los Angeles comedy scene which led to him founding his company Layups2standup in 2013.

 

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Schedule Released: The Southwest Regional Showcase presents “The Main Floor”

SOUTHWEST REGIONAL SHOWCASE presents THE MAIN FLOOR

Powerhouse Programs Across the State of Texas Go Head to Head in Key Match-Ups During the Second Live Period in July

July 5, 2017 (Dallas, TX) – Snoop Johnson, owner of the “Snoop Johnson Basketball Report”, has teamed up with Stacy Houston (Inside Basketball w/Stacy Houston) to bring you the “Southwest Regional Showcase”, one of the most anticipated events during the second live period in July. The loaded showcase will take place Thursday, July 20th-Saturday, July 22nd at Trinity Christian High School in Cedar Hill.

This competitive showcase will highlight powerhouse programs across the state of Texas. These talented high school players will go head-to-head in key matchups, showcasing their undeniable skills on ONE floor- hence the name “THE MAIN FLOOR”.
The Main Floor

The Southwest Regional Showcase is an NCAA Certified event, offering a platform of endless opportunities for each player to gain maximum exposure from National media, scouts and College Coaches from across the Country.

Thursday, July 20
9:00 – So Fly All Stars vs Texas Wolverines-3D
10:10 – The Program Dallas vs Showtyme Black
11:20 –  RM5 EYBL Elite vs YIIS Texas Future
12:30 – Dallas Mustangs vs YGC36 Elite
1:40 – Pro Skills EYBL Elite vs Urban DFW Elite-Jazzy
2:50 – Dallas Seawolves vs 3D Empire
4:00 – Dallas Showtyme Elite vs RM5 EYBL Elite
5:10 – TX BU Nation vs Texas Elite Basketball Nelson
6:20 – Texas Pro vs Texas Impact 4:13
7:30 – BMM Elite vs Bluestar Shooters
8:40 Texas Elite Basketball-Herb DME Elite

Friday, July 21
9:00 –  The Program vs 3D Empire
10:10 – BMM Elite vs Texas Impact Winn
11:20 –  Texas Pro vs Dallas Mustangs
12:30 – Urban DFW Elite vs Dallas Showtyme Elite
1:40 – Texas Impact 4:13 vsPro Skills EYBL Elite

2:50 BlueStar Shooters vs TX BU Nation
4:00 – Texas Impact Winn vs Arlington Rise
5:10 – The Program vs Texas Pro
6:20 – Dallas Mustangs vs Texas Elite Basketball Herb

7:30 – Dallas Seawolves vs TX BU Nation
8:40 – Texas Elite Basketball Nelson vs Texas Impact Winn

Saturday, July 22
2:00 –  Dallas Showtyme Elite vs Texas Pro
3:10 – Dallas Mustangs vs Pro Skills EYBL Elite
4:20 –  Texas Impact 4:13 vs Dallas Seawolves
5:30 – TX BU Nation vs The Program Red
6:40 – Texas Impact Winn vs Bluestar Shooters
7:50 – The Program Red vs Arlington Rise

 

General Admission: Youth (10 yrs & younger) $10

Adult: (11 yrs & older) $12

 

***Media Credentials Contact: Nina Zavala @ NinaZavalaGroup@gmail.com***

 

ABOUT SNOOP JOHNSON BASKETBALL

Royce “Snoop” Johnson is the founder and CEO of Snoop Johnson Basketball Report- an NCAA certified recruitment service that covers the DFW and North Texas area. He is also the owner of “Snoop Johnson Basketball”.

Prior to launching his companies, Royce was the head basketball coach at Kimball High School in Dallas, TX for 19 years. During his duration at Kimball, he had the honor of coaching numerous players that went on to play collegially and professionally in the NBA and overseas. To be exact, 3 NBA players, 11 Professional Overseas, and 66 Division 1 College basketball players.

With an eye for talent, strong ties within the business, and a love basketball, Royce decided to pursue his career further by starting his companies that serve multiple purposes from assisting families and their kids through consulting, established events such as basketball tournaments and camps, and the development of the “Snoop Johnson Basketball Report”.

Nina Zavala

NinaZavalaGroup@gmail.com

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Cancer Research Classic Jan. 6th & 7th in Wheeling, WV #CRCHoops

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The 10th Annual Cancer Research Classic will be taking place Friday, January 6th and Saturday, January 7th 2017 in Wheeling, WV. This tournament will showcase some of the Nation’s most prestigious high school teams and future NBA Stars within the 2 day period

 

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WHO: Cancer Research Classic. Be sure to follow them on twitter for updates @CRCBasketball

WHAT: Basketball Tournament featuring top high school basketball teams and players. Promoting men’s health issues such as prostate cancer, testicular cancer, heart disease, and more.

WHEN: Friday, January 6th and Saturday, January 7th

WHERE: Wheeling Jesuit University (316 Washington Ave. McDonaugh Center Wheeling WV 26003)

FOR MORE INFORMATION: Email info@cancerresearchclassic.org or call 304-243-3138

 

Nina Zavala
469.601.6341
NinaZavalaGroup@gmail.com