Layups2Standup & NBA MVP Russell Westbrook bring an evening of infamous comedy to OKC with the 3rd Annual “Why Not?? Comedy Show”

FOR IMMEDIATE RELEASE
PRESS RELEASE

Press Contact:
Nina Zavala
469.601.6341
NinaZavalaGroup@gmail.com

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Layups2Standup Announces 3rd Annual “Why Not?? Comedy Show”

Acclaimed comedian Demetrius “Juice” Deason and OKC Thunder’s very own Russell Westbrook will host an infamous evening of comedy with the 3rd Annual “Why Not?? Comedy Show”

Friday, August 17, 2018 (Oklahoma City, OK) – Layups2Standup, an innovative brand that channels the love of basketball and comedy to create community events, has announced the return of the “Why Not?? Comedy Show” hosted by renowned comedian Demetrius “Juice” Deason and NBA MVP Russell Westbrook. The event will take place Friday, October 26th at the iconic Tower Theater in Oklahoma City.

The inaugural “Why Not?? Comedy Show” was created to become a staple event in Oklahoma, kicking off the Thunder’s NBA season. In only its third year, the “Why Not?? Comedy Show” has emerged as one of the most anticipated events of the year. In addition to comedy and cocktails, proceeds of the comedy show will benefit Regional Food Bank Oklahoma – Food For Kids Backpack Program. Through the Backpack Program, the Regional Food Bank delivers pre-assembled food sacks and backpacks to participating schools at no cost to the school or the child. The food bags contain approximately 10 different purchased foods designed to provide nutrition and calories for chronically hungry children over the weekend.

“We are excited to be back, kicking off another Thunder season with the City of Oklahoma at the 3rd Annual “Why Not?? Comedy Show”- but I must say the nonprofit that we went with this year has really hit home,” said Comedian and Founder of Layups2standup Demetrius Deason. “It brings great joy to know our initiative in partnership with the Regional Food Bank Oklahoma plans to feed 180 kids through the Backpack Program, over a year time span…And that is what Layups2Standup, myself, and Russell are about!”

This years’ event is slated to be bigger and better, cultivating an evening of laughter and premiere entertainment with a diverse lineup of established and emerging comedic talent. With a star-studded red carpet lined with celebrities, professional athletes, corporate partners, and the “who’s who” of Oklahoma, “WHY NOT?” attend.

Tickets go on sale Friday, August 17th, 2018 at 10:00am (cst) and can be purchased here: Why Not?? Comedy Show Tickets

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About Regional Food Bank Oklahoma – Food for Kids Programs
One in four children in Oklahoma has inconsistent access to healthy food. The Regional Food Bank is working hard to end childhood hunger in Oklahoma by providing chronically hungry children with the meals they need today to help them thrive. More than 37 percent of the Regional Food Bank’s emergency food recipients are children. Last year, the Regional Food Bank saw a dramatic increase in the need for food assistance. For the first time ever, nearly 44,000 chronically hungry children were served through the Food for Kids Programs, a 17 percent increase.
Because there is a critical connection between childhood nutrition and cognitive and physical development, even nutritional deficiencies of a relatively short-term nature can negatively impact a child’s health, behavior and the ability to concentrate and perform complex tasks. Going without food can cause behavioral and psychological effects such as depression, aggression, anxiety and poor social skills in children. Food is the most essential school supply. Hungry children cannot learn.

The Regional Food Bank serves children directly through four programs in its Food for Kids Programs: Backpack Program, Kids Cafe, Summer Feeding and School Pantries. For more information: Regional Food Bank OKC Food For Kids

 

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#PressRelease NBA All-Star John Wall to Host 5th Annual Back to School Giveaway #JWFamilyFoundation – Media Opportunities Available

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 JOHN WALL TO HOST BACK TO SCHOOL BACKPACK GIVEAWAY

***Photo and Video Opportunities***

WHO: John Wall Family Foundation WHAT: 5th Annual Back to School Giveaway
WHEN: Saturday, August 18, 2018 9:00 AM – 12:00 PM
WHERE: The Salvation Army of Wake County 902 Wake Forest Road Raleigh, NC 27604
Raleigh, N.C. (August 13, 2018)

For the fifth consecutive year, NBA All-Star ​John Wall ​and the ​John Wall Family Foundation (JWFF) ​will host a Back to School Backpack Giveaway on Aug. 18. In the last four years, the JWFF has donated over 2,500 backpacks to students in the Raleigh, NC area. The foundation has partnered with the ​Salvation Army of Wake County​ to host this​ ​year’s event in Raleigh, NC. The event will be from 9:00 AM – 12:00 PM​. 1,000 students from kindergarten through twelfth grade will receive ​backpacks filled with​ ​school supplies, such as pencils, notebooks, folders. Backpacks and t-shirts​ are ​courtesy​ ​of ​adidas​.
“We are proud to once again partner with the John Wall Family Foundation and would like to thank John and his foundation for their donation of book bags to our children,” said Sarah Ruiz, Program Director for the Salvation Army’s Community Center. “Our Children can return to school prepared to have a successful school year.”

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This year, the foundation has partnered with local businesses who have made in-kind donations to help support the Back to School Block Party. They are ​Bodyarmor, ​ ​Dometic, EA Sports, and KIND.

JWFF worked with various non profit organizations to select recipients for the Back to School giveaway. ​ Backpack recipients must have a ticket to receive a backpack and be escorted by a chaperone.

MEDIA: John Wall’s media availability will be at 10:30 a.m. Photo and video opportunities available. All media requests must be submitted to Candyce Jones at candyce@anchoredconsulting.com or 301.693.8242.

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About The John Wall Family Foundation: The John Wall Family Foundation strives to improve the quality of life for underserved families and to impact the lives of young minority males through mentorship, education and physical activity.

 

REBOUND HOOPS Presents VEGAS FINALS July 25th-28th |Last Live Period – REGISTER NOW!

Top Programs, Elite Matchups- WAR BEFORE THE STORM BASKETBALL SHOWCASE – @CoachVonzell1

Don’t miss the “War Before The Storm” Basketball Showcase taking place Saturday, March 24th & Sunday, March 25th at Boswell High School in Ft. Worth, TX.  This event will feature competitive matchups from top adidas, Nike, and Under Armour programs in Texas and surrounding areas.

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WHAT: WAR BEFORE THE STORM

WHERE: BOSWELL HIGH SCHOOL (5805 W. Bailey Boswell Rd. Fort Worth, TX 76179)

WHEN: March 24th & 25th

 

Click link below for full schedule:

War Before The Storm Schedule

 

For more Information contact Event Director: Vonzell Thomas at CoachVon@YGC36hoops.com

 

Nina Zavala

NinaZavalaGroup@gmail.com

469-601-6341

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The Basics: Marketing your Business/Organization

What is Marketing?
There are variations when defining what Marketing because it is so BROAD, but in this blog, we’re defining Marketing as creating, communicating, capturing and sustaining value for your organization or company. It’s a need that every business must have to foster growth and better yet, value.

Marketing

Why does my company/organization need Marketing?
1. Capture the attention of your target market
2. Facilitate your target market’s purchasing decision
3. And bottom line, it is the cornerstone of every successful business

The first step in Marketing your business is developing a Marketing Plan. Consider this your guide to understanding your businesses’ goals, objectives, target audience, etc. This plan will allow you to create strategic ways that resonate with your target audience and set you apart from the others.   Marketing Plan

In developing a Marketing Plan consider these components:
A. Situation Analysis– This is your company/organization’s current situation. What is your company about? where do you stand financially? what are your goals? Who are your competitors?
B. Target Market- Who are you trying to reach? What do they value? What are their needs?
C. Action Plan-How are you going to reach your target audience? What marketing strategies are you going to implement to help you reach them, grab their attention, influence their decision in using your product or services?
D. Evaluation Plan– Once you have created and implemented your strategy, monitor its effectiveness and make any adjustments required to maintain its success.

Example: (Short version of course)
• My goal is lose 10lbs in 30 days.

• My strategy to lose the 10lbs is to work out 5x a week and
Cut out all carbs.
• My evaluation plan is to create a journal of my daily intake and workouts. Every Sunday throughout the month, I’ll weigh myself, write it down in my journal and track the progression of my weight loss

marketing strategyMarketing Strategy: Your strategy is how you’re going to accomplish the goals in your plan. Your strategy promotes and communicates the benefits of your business. What differentiates your company from your competitors. Basic examples below.

A. Social Media Marketing– Free platforms that millions of people utilize each day. Develop a social media plan that targets your audience.
B. Advertisement – Paid Ad placement
C. Creative Content – Story telling through graphics and video’s, infomercials,
D. Public Relations (PR)- News stories, blog write-ups, interviews in publications, on radio & television about your company/organization.
E. Effective Blogging- This strategy has so much impact if used to its fullest capacity.
F. Leverage Influencers– Influencers are people who have a voice in the market you’re trying to reach. Use their platforms to communicate your message. Some companies create what we call “Brand Ambassador Programs”.
G. Partnering with a charity or non-profit. This is considered cause-related marketing. It allows your company/organization to become visible to the public in a positive light.
H. Cross Marketing/ Cross Promoting- Partnering with companies that share the same vision but are in two different lanes.

 

I can go on and on about strategic marketing. It’s about being creative, innovative, and strategic. Put yourself in your consumers shoes, how would you like to be pitched? What are some things you would appreciate and like, if you were on the other side? Remember this, Branding is the foundation, and Marketing is the core!

My next couple of blogs will directly highlight in detail some of these marketing strategies from point A-Z, starting with Social Media Marketing- one of the most powerful marketing tools known in this era of technology.

 

 

 

 

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Nina Zavala Group

NinaZavalaGroup@gmail.com

469-601-6341

 

Team BBC 2nd Annual Coat Drive in Association w/ Building Blocks for Our Children Inc. and Partnership w/ Spartan Sports & Wellness

Baltimore based youth basketball organization, Team BBC will be coordinating its second annual coat drive this winter in association with Building Blocks for Our Children Inc. and partnership with Spartan Sports & Wellness. Their goal is to collect 300 new or gently used coats, along with socks, blankets, hats, and gloves to distribute to the homeless in their effort to help keep the streets of Baltimore warm this winter.

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Last years event was a huge success with over 300 coats and other items being donated. The young men of Team BBC had the opportunity to make a difference in the community by giving out the items to hundreds of homeless people who were in need for a warmer winter.

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Team BBC is dedicated to enriching the lives of young men on and off the court. “It’s important that we teach our kids the importance of giving back to the community. We empower them to be better leaders on the court, in school, and in their community.” says, Director Jide Sodipo.

 

If you would like to assist Team BBC in their initiative to keep the homeless warm this season, you can make a drop off at the following locations:

Odenton Sports Center
8266 Lokus Rd. Suite 105
Odenton, MD 21113

Morrell Recreation & Community Center
2601 Tolley St. Baltimore, MD
Tuesdays & Thursdays 6pm-8pm

Spartan Sports & Wellness
10 South Hays Street
Bel Air, MD 21015

*** To make an online donation via paypal, click this link: Coat Drive Donation

 

For more information contact:

Jide Sodipo
Team BBC Program Director
Sodipojide@gmail.com
443.488.1900

 

 

Nina Zavala

NinaZavalaGroup@gmail.com

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